Iceberg Blog

This episode of Zooming Out focuses on the lead handoff between Marketing and Sales: Click the button below to get your copy of the deck and the ebook..

If you're like most sales, marketing, and operations leaders, you've probably struggled with dirty CRM data. When the data in your Salesforce instance..

  I recently asked my co-founder, Taft Love, to spend some time creating videos to memorialize our internal discussions. For context, Taft is the VP o..

In a previous post How to Distribute Sales Pipeline, I talked about how Revenue Ops teams should think about distributing inbound vs outbound sales op..

I’ve written elsewhere about how the RevOps model is transforming the way companies scale and enable their client-facing teams to grow. Even if you’re..

It’s tough to commit to a new service when you’re not even sure what you need. It can feel simple to look at a business and make certain evaluations —..

Last week, we were invited to participate in a webinar hosted by our friends at Modern Sales Pros about how to make sure your users are able to easily..

I recently did an engagement with an SDR team. They wanted help choosing and tracking success metrics. Like most teams without seasoned revenue operat..

Today, Iceberg RevOps is excited to announce a new partnership with Outreach.io. Our account-based prospecting data app, OBMetrix, is joining the Outr..

One of the most common complaints Iceberg hears from marketing teams is that they don’t know what happens to leads after they are passed to the sales ..