A primer on how to identify the best marketing KPIs to drive meaningful business outcomes.
If your sales team is killing their numbers without a revenue operations (RevOps) resource, is RevOps necessary?
If you’re a veteran Salesforce user, you’ve probably heard a lot about duplicates (often referred to as “dupes” or “dupe records”).
HELP WANTED: An outside vendor who understands the entire revenue funnel.
It’s no secret when you’ve got bad data.
While some degree of operational debt is unavoidable, organizations can make smart decisions early to keep it in check.